How Effective Will Your Next Conference be?

The Conference Challenge

Conferences provide a rare opportunity for members of an organization to get together, exchange ideas, make decisions and determine a strategic plan. Conferences also offer a unique opportunity for upper management to communicate its strategic thinking and to show its appreciation to the employees.

Guest speakers, demo presentations, slide shows are examples of the many activities taking place to accomplish the above goals. They can also saturate attendees with an overload of information. To that effect, cocktails, hospitality suites reception and dinners are held for attendees to relax, establish new connections and have informal discussions. The conference planner knows that the right kind of entertainment can help break the ice, put attendees in a positive state of mind and enable a positive rapport between them. Entertainment, if used well, can also be used to reinforce the key conference messages.

The Magic Solution

You need someone who can provide entertainment customized to the right circumstances. Close-up magic, by its very nature, is a tool that can be easily used to accomplish just that. Magic can be presented in such a way that it can entice various degrees of participation and interaction between participants. It can also be used to reinforce the targeted messaging of the conference. Furthermore, magic can be adapted to fit any venue, whether it is a hospitality suite or a dining room.

Ideally, the same person would also have a strong technical understanding of the product or service discussed at the conference.

A magical entertainer who has a strong technical background can capture the attention of attendees and get them more involved in the activities of the conference.

The ideal magical entertainer will:

• Adapt to various types of venues ( registration line, cocktail, hospitality suite, dinner, etc...)
• Entertain the attendees and their families.
• Deliver the key messages in an entertaining fashion.
• Give a lasting impression to conference attendees.
• Place the attendees in a receptive frame of mind to participate more.

In conclusion, someone who combines magical entertainment talents with a strong technical understanding of the product will be an invaluable member of the conference planning staff.

Selected Testimonials

"We were looking to give a different and entertaining twist to our dinner and I am very pleased that we retained your services: you bilingual presentation was thorougly professional and your performance was most enjoyable."

Michel Barsalou - Vice-President - The Canadian Chamber of Commerce

"I wanted to thank you very much for your magical entertainment during the cocktail reception of the NAV CANADA Employee Recognition Awards evening held at the Ottawa Marriott Hotel.... We received numerous comments from those in attendance who enjoyed the close-up magic you performed."

Jennifer Savard, NavCanada

"...You brought great entertainment to our delegates during the reception with your close-up magic and some are still scratching their heads trying to figure out how you did it!..."

Joanne St-Pierre, Meeting Professionals International - Ottawa Chapter

"...I would like to thank you for sharing your exceptional talent with us.  I myself was in awe and could not figure out how you were able to do all of those tricks (and so close-up!).  I certainly was not alone and have heard many times in the past week how much your magical performance added to our festivities..."

Caroline Holloran, PSAC Convention Team

"...From the audience's standpoint, the entertainment was sheer magic and certainly one of the highlights of the social side of the symposium..."

Carol O'Rourke-Elliott, Coodinator Managers' Network - National Defence